Pieces of Eight x Melanie Katsalidis

Client
Pieces of Eight x Melanie Katsalidis

Location
Melbourne, Victoria

Platform
Shopify

Year
2025

Services
Website Design & Development
Signage Design

We had the pleasure of working with Pieces of Eight and founder Melanie Katsalidis to bring their digital presence in line with the artistry and detail of their work.

The existing website needed a complete refresh—one that could reflect the craftsmanship of the pieces while also making it easy for customers to explore and shop.

Built on Shopify, the new site was designed to be visually refined and effortless to use. A key challenge was structuring two distinct but connected spaces: Pieces of Eight, a gallery showcasing multiple artists, and Melanie Katsalidis, the founder’s own jewellery label. Both now sit under one URL with clear navigation, complementary colour palettes, and subtle shifts in branding—giving each its own feel while staying cohesive as a whole.

Beyond the website, we extended the refreshed identity into the physical space by designing new signage for their Russell Place store. And the collaboration continues—our team is now working with Melanie and her team on Klaviyo setup and email marketing strategy, ensuring the same level of care and design flows through every part of the customer journey.

We’re incredibly proud of how the new site has come together: elegant, modern and built to let the work speak for itself.

piecesofeight.com.au